mutual data ownership – stop giving away money
I was reading an interesting blog post today http://www.fiercecontentmanagement.com/story/can-we-control-records-cloud/2009-10-20
Where he basically ponders the loss of control of data… esp in regards to the cloud.
The current scenario of you (individuals, businesses, groups etc) uploading all your information onto the cloud without proper contractual safeguards means that you have no control over your data…
This is why I am arguing we need to have mutual ownership of data. The multiple parties get to have a traceroute of thier mutual owned data. We can see who has touched it and where it has been. That portion becomes immutable (and if the data is important enough hashed and tagged in multiple locations for verification purposes.)
We can then create contracts with these cloud entities about individual ownership and force them to acknowledge our mutual ownership of the data.
Currently you give aware tons and tons of money every day! Why do you think google and facebook is worth Billions? because you GAVE it to them (forever and ever amen.) Every single idle thought, your favorite movies, your friends listing, your best friend listing, your address, your email, your game playing behavior, every thing you would never give a survey or the government – you have given to them AND most importantly SIGNED THE RIGHT TO THEM. and yea honey – that is worth some serious cash because it is some serious power.
We need a Creative Commons style contract for all this data. So that we can create some checks and balances here!
because it gets scarier than Google and Facebook (how can it get worse that a behavioral profile of all my searches?)
well it can become a profile of how you spend your money (credit cards, shoppingcards) which could effect your credit rating (hello thoughtcrime?)
or your gps data (hello ATT – or have we forgotten about them giving everything away without a search warrant?)
There is a reason Sandy Pentland calls datamining on gps data “reality mining.” Because there is NOTHING more revealing that is being gathered on you today… and nothing worth more money!
take ownership! get paid for it! sue for damages when it is stolen or misused!